Lesson 5 of 7
Show your use (specimen and basis)
You file on one of two main bases:
- Use in commerce — you are already selling under the name. You must show a specimen: proof of the mark as customers see it, like a product label, a website page with the name and a way to buy, or a sign at your business.
- Intent to use — you plan to use it soon. You file now to hold your place and show use later (with added filings and fees).
A mock-up, an invoice by itself, or a business card alone is usually not an acceptable specimen. Ask your coach what would count for your business.